Step into summer with Fit Flop 2015-09-08 12-57-34


Even though we’re approaching the end of summer, it isn’t too late for a pair of these

Fit Flop footwear has cemented itself as a force to be reckoned with in the footwear industry, believing that cool shoes also have to be comfortable. With its brand new collection, available now across the region,  it has combined the three main elements that every pair of summer shoes requires: pleasure, relaxation and leisure.

The brand has found its inspiration for women’s shoes in photographs taken on the French Riviera during the 1950s. Fit Flop makes its products as comfortable as they are fashionable.

However, the men’s designs have stayed simple yet sophisticated over the years.  The brand uses its pressure-diffusing, shock-absorbing ‘microwobbleboard’ midsole technology to create these comfortable summer essentials. The best part is they are fit (pun intended) for any occasion – a day on the beach, an outing to the mall or dinner by the shore.

Which is exactly why we have already run out and bought ourselves a pair, and you should too.

Author: Elisna Nel

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